As a CEO, you care deeply about your company’s culture. You understand that a strong, positive culture is essential for your brand’s success. Yet, despite your best efforts, you might find yourself struggling to bring this culture to life, especially when it comes to ensuring that your team respectfully and effectively works together. Could it […]
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Do you want to build a company culture you can be proud of? In my 20 years of experience in leading Corporate Communication, Human Resources & Brand Culture for a multi-billion-dollar company, I realized one thing: Every company has a brand. Think about it, having a brand means having a reputation. Whether you know it […]
Hint: Employees Are Your First Audience Do you want to build a culture you’re proud of? Whether you realize it or not, you already have a culture—it’s being marketed every day. Every interaction, every meeting, every missed opportunity, or mic drop moment shapes your brand. And it’s not your marketing team doing the heavy lifting. […]
How to Help Middle Managers Lead Culture from the Middle There’s a powerful force shaping your culture, —and it’s not your CEO. ➡️ It’s your middle managers. They’re leading team meetings, translating strategy, solving problems, and influencing how your employees experience work every single day. They sit at the intersection of vision and reality, where […]
Let’s start with a hard truth: Employees don’t trust words. They trust actions. Yet leaders stand in front of rooms full of employees, deliver inspiring speeches, and send out emails with big, bold mission statements, expecting that to be enough. It’s not. The number one communication mistake leaders make—the one that destroys trust faster than […]
You’ve been told over and over: “If you want better performance, you need a better culture.” So you’ve done what everyone says works— ✅ Increased pay✅ Improved benefits✅ Thrown in perks and parties for good measure But let me ask you—has it actually improved performance? Probably not. Sure, it might keep people around for a […]
Meet Pam Nemec
Pam Nemec, is a brand culture expert and speaker. Her thought leadership around Brand Culture via HR and Brand Communications has led to recruiting, retaining, and caring for over 50,000 employees and connecting with millions of customers over the course of her 30-year career, where she ultimately served as the head of HR, Brand Communications & Culture for Whataburger, a multi-billion-dollar Texas based restaurant brand.
She has been widely recognized for blazing a trail in social media, public relations, employee communications, and human resources, merging them in ways that are innovative, resulting in high employee engagement, increased retention, and admired brand culture.
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Meet Pam Nemec
Pam Nemec, is a brand culture expert and speaker. Her thought leadership around Brand Culture via HR and Brand Communications has led to recruiting, retaining, and caring for over 50,000 employees and connecting with millions of customers over the course of her 30-year career, where she ultimately served as the head of HR, Brand Communications & Culture for Whataburger, a multi-billion-dollar Texas based restaurant brand.
She has been widely recognized for blazing a trail in social media, public relations, employee communications, and human resources, merging them in ways that are innovative, resulting in high employee engagement, increased retention, and admired brand culture.
Under her tutelage, her team successfully connected brand sentiment with immense ROI, engaging hundreds of millions of customers and tens of thousands of employees. Pam spearheaded widely successful digital recruitment campaigns, launched a digital newsroom, led award winning social media efforts, and built communication systems to protect and promote their sought-after culture.
All of this resulted in loyal employees and fanatical customers. Her initiatives and insights have been featured in national media outlets such as USA Today, QSR, Nations Restaurant News and Texas Monthly, to name a few.
Pam knows that a business can only be as good as the internal cohesion and satisfaction of its employees, hence her drive and continued advocacy for building systems that protect and promote the employee and customer experience. Pam speaks and consults on her proprietary model The Remarkable Brand Blueprint: 8 Steps to Building an Unbeatable Brand from the Inside Out.
