As a CEO, you care deeply about your company’s culture. You understand that a strong, positive culture is essential for your brand’s success. Yet, despite your best efforts, you might find yourself struggling to bring this culture to life, especially when it comes to ensuring that your team respectfully and effectively works together. Could it […]

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“A study revealed that integrating storytelling into a brand’s strategy can boost the perceived value of products by up to 2,706%. This dramatic increase shows how powerful storytelling can be in enhancing the overall perception of a brand, which can translate into a stronger, more motivated workforce that sees the tangible impact of their efforts […]

A friend of mine recently told me that she had once worked for the “best, worst culture, ever!”

This organization was known for being a “fun” place to work. They talked about it in their recruiting efforts, bragged about it in company-wide meetings, and leaders used it as a way to rally the team.

The problem was that although they had the parties, the perks and the speeches to point to, the actual employee experience, the one people dealt with every day, was filled with chaos, confusion and conflict.

Meet Pam Nemec

Pam Nemec is a well-respected executive leader in the hospitality industry. Her thought leadership around brand culture and communications have led to recruiting, retaining, and caring for over 48,000+ employees (Family Members) over 20 years, for one of the most revered brands in the fast-food industry.
She has been widely recognized for blazing a trail in both social media, communications, and community outreach. She led her team in connecting brand sentiment with immense ROI, as they successfully engaged hundreds of millions of customers.

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